Our thanks to all who showed up for our semi-annual customer appreciation day at Sopris Liquor & Wine. We hope all of you were able to take advantage of the storewide discounts, our way of showing you our appreciation for your business.
Thanks to Todd Merriam who smoked over 200 pounds of pork for the sandwiches that were supplied during the day. Susie Jimenez of Food Network Star and Spice It Up! also made a Mexican coleslaw to go alongside that was a great hit.
Our appreciation also goes out to New Belgium Brewery and their new beer Rampant, Fireside Colorado Whiskey, Michter’s Straight Rye, Angel’s Envy Bourbon, Deleon Tequila, Bacardi Oak Heart Rum, Southern Comfort Cherry and Tuaca Cinnaster. Vendors of these products were available in the store to explain the history and making of these special brands, while we tasted them.
KSNO did a great job of covering our event. Thanks for the 10 food and entertainment packages that were given away throughout the day. KMTS was also great spreading the news throughout the valley.
Special thanks also go out to the Aspen Valley Harley-Davidson. Everyone enjoyed seeing the motorcycles and the Razor that were on display. Thanks also for all the free merchandise giveaways that AVHD supplied. Aspen Valley and Sopris Liquor & Wine also joined together to purchase insurance for one lucky customer to have the chance to win a motorcycle.
There was more participation than we anticipated. SL&W apologizes for any confusion or miscommunication with detailing the rules of the event. Better prior communication of the details of the promotion outside of the store, and a microphone and amplification system inside the store were both needed. Lessons learned will allow SL&W to better and improve any future event promotions.
Once again, thank you.
Terry A. Kirk
Sopris Liquor & Wine