There is little I enjoy more than my morning ritual, which includes coffee in a local shop in downtown Aspen or Basalt and reading the newspaper. The recent trend of digesting the news online never totally resonated with me. However, I have learned to accept and even enjoy online news, but it will never replace the feeling of a newspaper in my hands.
This economy mixed with online trends have been a tough road to hoe for many news organizations, ours being no exception. The cost of paper — the finite resource on which we print — has risen drastically. The cost of gas that enables us to get the finished product to the box has seen gain like never before. The amount of financial resource required to bring a kick-ass digital product to market is almost as daunting.
The reason I bring all of this to your attention is because we’ve decided to limit physical distribution to the Roaring Fork Valley (including West Glenwood). For more than 10 years we’ve delivered the Aspen Daily News to the Grand Valley, New Castle through Rifle, and we have not made this decision without careful consideration.
The good news is that we will now have the capability to saturate the Glenwood and Mid-Roaring Fork Valley markets further, as we will be redistributing the news boxes that once occupied the Grand Valley.
If you live in one of the vacated markets, I encourage you to utilize our state-of-the-art, easy-to-navigate Web site that includes a feature that allows you to read the paper page by page, exactly as it would read if it were in your hands.
This move ensures that you will continue to receive the highest-quality independent voice in Western Colorado. You, the reader, are our most valued asset, and I sincerely appreciate your understanding and continued support. Every strategic business move we make is with you in mind. If you are unable to enjoy the paper with your morning coffee, I trust you’ll find our online product a worthy replacement.
— David Cook
Comments
Quaint sayings
You don't hoe roads, you hoe rows. To hoe a road would be more than one could expect a normal row hoer to do.